Branding is an integral part of any business growth- it talks, among other things, about your identity, culture, principles and values. Your brand goes beyond your marketing material and it also deals with how you service your clients: your smile, going the extra mile for your clients, how clean your premises are.
SIR Winston Churchill once said:
You will never reach your destination if you stop and throw stones at every dog that barks."
Our attention is one of our highest commodities we have. What you are focusing on has a better chance of growing.
THE BEST way to define social media(SM) is to break down the name. As we know, a medium is an instrument of communication. The great thing about SM is that it is free and can yield great results for your brand and sales. Now let me share the five best social media platforms for businesses. Quick note: instead of using SM for hard selling, I suggest you keep it social and fun, share your stories, things you have learnt, events you are attending, motivational quotes, tips on products you sell etc. remember it's about putting your business out there.